Heard the latest buzz? Spotify is shaking up the music streaming game yet again by testing out shortform videos in more parts of the app! If you're a music lover, you might have already noticed these bite-sized clips popping up on artist profiles, album pages, and album countdown pages. But guess what? Now they're making their way onto playlist pages too! Get ready to swipe through a vertical feed of less than 30-second videos from your favorite artists like Sabrina Carpenter and Benson Boone!
Spotify has been working tirelessly to give artists more tools to promote their tunes and for listeners like you to discover them. Last year, they introduced shortform videos as a way for artists to connect with fans and showcase their music. But now, they're taking it up a notch by expanding the feature to more parts of the app! With the addition of music videos and an expanded partnership with Universal Music Group, Spotify is making sure you get the full music experience right at your fingertips.
What's the Scoop?
According to reports from Music Ally, these shortform video clips have been spotted on playlists like "Pop Drive," where you can catch exclusive glimpses from artists like Sabrina Carpenter and Benson Boone. And if you're curious about what prompted this change, just take a look at Spotify CEO Daniel Ek's recent earnings call, where he hinted that you'll be seeing more music clips in the future. Could this be the start of a whole new era of music discovery on Spotify? Only time will tell!
Join the Conversation
So, what do you think about the possibility of more shortform videos on Spotify? Are you excited to dive into this new way of experiencing music? Let us know in the comments below! And if you haven't already, be sure to check out the new feature and see what all the buzz is about. Get ready to groove to some sick beats and catch some exclusive clips from your favorite artists!
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