Why We Love Loving Lelive

Lelive is a South African skincare brand founded in 2020 by actress and model Amanda du-Pont. The brand's mission is to create clean, simple, effective, and affordable skincare products that celebrate Africa's unique beauty. Lelive's formulations blend over 95% natural ingredients with scientifically backed actives, including green rooibos, shea butter, marula, moringa, aloe, niacinamide, vitamin C, salicylic acid, peptides, and hyaluronic acid. The brand is vegan, cruelty-free, and committed to sustainability, using recyclable aluminum packaging and avoiding plastic where possible.

Lelive's product range includes cleansers, moisturizers, serums, and masks, all designed to address various skin concerns such as dark spots, breakouts, and dehydration. The brand emphasizes community involvement, co-creating products with its customer base to ensure inclusivity and authenticity.

Since its inception, Lelive has experienced significant growth, expanding its reach beyond South Africa to international markets, including a global launch in London in 2024. citeturn0search8 The brand has garnered a dedicated following, with thousands of glowing testimonials and a strong presence on social media platforms.

Lelive's commitment to combining African botanicals with cutting-edge science has positioned it as a notable player in the skincare industry, offering products that are both effective and reflective of Africa's rich natural heritage.